Mc Bin Laden

Mc Bin Laden — r&b, funk & soul artist from BR.

MC Bin Laden, nascido Jefferson Cristian dos Santos Lima, é um renomado artista do funk brasileiro, originário da Vila Progresso, em Itaquera, São Paulo. Sua…

Influence: 52.95% Fanbase: 31.31% Trending: 63.77% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Jequiti • 23.58% • Very Strong

As of 2025-09-10

1,013,883

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

2025-12-17 11:57:38 UTC

Genres

r&b, funk & soulfunk cariocafunk ostentacao

Biography

MC Bin Laden, nascido Jefferson Cristian dos Santos Lima, é um renomado artista do funk brasileiro, originário da Vila Progresso, em Itaquera, São Paulo. Sua carreira decolou em 2014 com o hit "Bololo Haha", que o levou a se destacar nacionalmente com sua energia contagiante e coreografias populares entre os jovens.

Desde então, Bin Laden lançou diversos sucessos como "Tá Tranquilo Ta Favorável", "Aham Pode Pá" e "É Grau", colaborando com artistas renomados e participando de grandes festivais como o Lollapalooza Brasil. Com parcerias internacionais e um estilo único, ele continua a cativar fãs no Brasil e ao redor do mundo, revolucionando o cenário do funk com lançamentos inovadores e performances eletrizantes.

Top Brand Affinities

Report Date: 2025-09-10

Mc Bin Laden reaches 18-24 & 25-34 audiences concentrated in BRAZIL, PORTUGAL, PERU. The demographic tilt is heavily male (82%), making the message easy to tune without losing breadth. Youtube delivers the top exposure at 1,093 avg views per post, and Youtube maintains ongoing rapport. Affinity proximity to Jequiti, Hering, Riachuelo suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Mc Bin Laden score 0.00% — Low bucket.

Brand: JequitiBrand: HeringBrand: Riachuelo

Followers:1,013,883

Engagements:46

Rate:0.0%

Posts:438

Avg Likes:39

Avg Comments:19

Avg Views:1,093

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,013,883 · Engagements 46 · Rate 0.0% Posts 438 · Views 1,093 · Avg Likes 39 · Avg Comments 19 · Avg Views 1,093	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 68% 25-34: 20% 13-17: 8% 35-44: 3%	Largest: 18-24 (68%); next: 25-34 (20%)
Gender Split	Female: 18% Male: 82% Non-binary/Other: 0%	Skews male (82%)
Top Countries	BRAZIL (95%) PORTUGAL (2%) PERU (1%) UNITED STATES (1%) AFGHANISTAN (0%)	Top regions: BRAZIL (95%), PORTUGAL (2%), PERU (1%)
Platform Engagement	Instagram: 0 avg likes/post · Youtube: 1,093 avg views/post	Best reach: Youtube 1,093 avg views; best engagement: Youtube 39 avg likes

Top Brand Affinities

Jequiti

Score: 23.58

Hering

Score: 13.92

Riachuelo

Score: 12.65

Boticario

Score: 11.33

Danone

Score: 9.91

Catupiry

Score: 8.93

Banco Bradesco

Score: 8.93

Itaipava

Score: 7.80

Moda Praia

Score: 7.16

Ovaltine

Score: 6.77

Eudora

Score: 6.45

Paco Rabanne

Score: 6.34

Brand	Category	Score
Jequiti		23.58
Hering		13.92
Riachuelo		12.65
Boticario		11.33
Danone		9.91
Catupiry		8.93
Banco Bradesco		8.93
Itaipava		7.80
Moda Praia		7.16
Ovaltine		6.77
Eudora		6.45
Paco Rabanne		6.34
BaByliss		6.31
Barber Shop Connect		5.91
Hot Wheels		5.06
Pfizer		4.91
Campari		4.66
Nestlé		4.09
Avon		3.45
Heineken		2.80
Versace		2.39
Budweiser		2.39
Lacoste		2.32
Oakley		2.30
Coca-Cola		1.68
Nutella		1.58
Pandora		1.42
L'Oréal Paris		1.35
Chevrolet		1.15
GoPro		1.12
DC Entertainment		1.08
Christian Dior		1.04
NBA		0.81
musical.ly		0.79
Ferrari		0.77
Suzuki		0.75
Prada		0.72
Walt Disney		0.69
Yamaha		0.68
Netflix		0.63
Samsung Group		0.58
Honda		0.56
Pokemon		0.50
Zara		0.47
Marvel Entertainment		0.44
PlayStation		0.43
Adidas		0.35
Apple		0.33
BMW		0.32
Nike		0.30