Splean

Splean — rock artist from US.

Splean, an influential alt-rock band from Russia, was founded in St. Petersburg in 1994 by lead singer/guitarist Alexander Vasilyev and keyboardist Nikolay…

Influence: 72.40% Fanbase: 69.67% Trending: 73.77% Career Level: Superstar

Top Brand Affinity

Highest overlapping lifestyle brand

— • — • —

As of 2025-09-27

335,014

Social Media Followers

As of 2025-09-27

00:00:00

Hours Airplay

2025-12-16 16:59:01 UTC

Genres

rockrockrussian rockclassic russian rockrussian alternative rockalternative rock

Biography

Splean, an influential alt-rock band from Russia, was founded in St. Petersburg in 1994 by lead singer/guitarist Alexander Vasilyev and keyboardist Nikolay Rostovsky, among others. The band's discography includes albums such as Dusty Fact (1994), Arms Collector (1996), Altavista (1999), 25th Frame (2001), New People (2003), Split Personality (2007), Signal from Space (2009), Optical Illusion (2012), and Resonance, Pt. 1 and Resonance, Pt. 2 (2014).

Top Brand Affinities

Report Date: 2025-09-27

Splean has momentum with 25-34 & 18-24 audiences—particularly in RUSSIA, UKRAINE, UNITED STATES. A heavily male (74%) profile supports collaborations that trade on identity and lifestyle. Youtube provides the headline exposure at 1,224,532 avg views per post, and Youtube keeps engagement compounding. Audience overlap with leading lifestyle names signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Splean score 5.37% — Very Strong bucket.

Followers:335,014

Engagements:17,998

Rate:5.4%

Posts:92

Avg Likes:17,374

Avg Comments:685

Avg Views:1,224,764

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 335,014 · Engagements 17,998 · Rate 5.4% Posts 92 · Views 1,224,764 · Avg Likes 17,374 · Avg Comments 685 · Avg Views 1,224,764	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 40% 18-24: 27% 35-44: 22% 45-64: 8%	Largest: 25-34 (40%); next: 18-24 (27%)
Gender Split	Female: 26% Male: 74% Non-binary/Other: 0%	Skews male (74%)
Top Countries	RUSSIA (57%) UKRAINE (18%) UNITED STATES (5%) BELARUS (4%) KAZAKHSTAN (3%)	Top regions: RUSSIA (57%), UKRAINE (18%), UNITED STATES (5%)
Platform Engagement	Tiktok: 232 avg views/post · Youtube: 1,224,532 avg views/post	Best reach: Youtube 1,224,532 avg views; best engagement: Youtube 17,366 avg likes