Unknown Mortal Orchestra

Unknown Mortal Orchestra — pop artist from US.

The band Unknown Mortal Orchestra sometimes enjoys making purely instrumental music. In addition to the vocal-based records they’re more well-known for,…

Influence: 64.47% Fanbase: 56.86% Trending: 68.28% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 55.63% • Very Strong

As of 2025-09-08

372,754

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-18 08:56:20 UTC

Genres

poppsychedelic popr&b, funk & soulindie soulrockkiwi rockneo-psychedelicrockpsychedelic rockalternativeindie rocknew ravealternativehip-hop & rapportland hip hopelectronicchillwave

Biography

The band Unknown Mortal Orchestra sometimes enjoys making purely instrumental music. In addition to the vocal-based records they’re more well-known for, they’ve also begun to make an instrumental series called the IC where they spend time in a chosen city and improvise and collaborate on non-vocal music. Recently the band spent time in Colombia to make music and initiate their new keyboard player Christian Li. The resulting sessions have become IC-02 Bogota, a musical document of the time they spent in that exciting city and the possible background music for some strange parties and night drives in your future.

Top Brand Affinities

Report Date: 2025-09-08

Unknown Mortal Orchestra connects with 18-24 & 25-34 audiences and shows durable traction across UNITED STATES, BRAZIL, MEXICO. With a heavily male (63%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Youtube, where posts average 18,436 avg views per post; Instagram adds dependable engagement depth. Overlap with MOOG, Ampeg, Ableton highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Unknown Mortal Orchestra moves culture in the exact lanes many lifestyle marketers need.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Unknown Mortal Orchestra score 0.85% — Low bucket.

Brand: MOOGBrand: AmpegBrand: Ableton

Followers:372,754

Engagements:3,157

Rate:0.8%

Posts:2,660

Avg Likes:3,096

Avg Comments:98

Avg Views:19,685

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 372,754 · Engagements 3,157 · Rate 0.8% Posts 2,660 · Views 19,685 · Avg Likes 3,096 · Avg Comments 98 · Avg Views 19,685	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 49% 25-34: 36% 35-44: 7% 13-17: 6%	Largest: 18-24 (49%); next: 25-34 (36%)
Gender Split	Female: 37% Male: 63% Non-binary/Other: 0%	Skews male (63%)
Top Countries	UNITED STATES (32%) BRAZIL (8%) MEXICO (6%) UNITED KINGDOM (5%) FRANCE (3%)	Top regions: UNITED STATES (32%), BRAZIL (8%), MEXICO (6%)
Platform Engagement	Instagram: 2,301 avg likes/post · Tiktok: 1,249 avg views/post · Youtube: 18,436 avg views/post	Best reach: Youtube 18,436 avg views; best engagement: Instagram 2,301 avg likes

Top Brand Affinities

MOOG

Score: 55.63

Ampeg

Score: 26.44

Ableton

Score: 22.85

Akai

Score: 19.77

Akg

Score: 16.15

Mixcloud

Score: 12.21

Pro Tools

Score: 11.10

Sennheiser

Score: 10.18

Amazon Music

Score: 8.47

Lollapalooza

Score: 7.93

Spotify Music

Score: 7.12

SoundCloud

Score: 7.10

Brand	Category	Score
MOOG		55.63
Ampeg		26.44
Ableton		22.85
Akai		19.77
Akg		16.15
Mixcloud		12.21
Pro Tools		11.10
Sennheiser		10.18
Amazon Music		8.47
Lollapalooza		7.93
Spotify Music		7.12
SoundCloud		7.10
Kodak		6.85
Coachella		6.41
Fujifilm		4.87
Beats Electronics		4.50
Kickstarter		4.03
Paramount Pictures		3.96
Olympus		3.83
Polaroid		3.81
Dr. Martens		3.54
Taco Bell		3.45
Leica		3.34
Showtime		3.25
Nickelodeon		2.82
Warner Bros		2.78
Emporium		2.69
Carhartt		2.63
Urban Outfitters		2.42
MTV		2.41
Sunnies Studios		2.33
Jaguar		2.30
Pantone Inc		2.19
Guinness		2.19
Tinder		2.15
Airbnb		2.12
Busch		2.06
Sprite		1.93
Vans		1.88
Budweiser		1.86
Pepsi		1.86
Nintendo		1.85
Cadillac		1.72
A Game of Tones		1.67
Pixar		1.66
HBO		1.63
BBC		1.59
Heineken		1.57
Chrysler		1.56
Adobe		1.50

Official Profiles

Artist: Unknown Mortal Orchestra

Date Range: 2025-12-18 → 2025-12-18

Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Unknown Mortal Orchestra today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

Radio airplay data is being collected. Please check back soon.

Total Streams (2025-09-16)

Total: 2,477,446

PLATFORM

TOTAL

[+]

Spotify

1,364,678

55.08%

[+]

Last.fm

1,105,953

44.64%

[+]

Yandex

6,815

0.28%

[+]

Anghami

0.00%

[+]

Audiomack

0.00%

[+]

Jiosaavn

0.00%

[+]

Pandora

0.00%

[+]

Tidal

0.00%

[+]

YouTube Artist

0.00%

Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC)	Event	Venue	Location	Tickets
2025-12-20 02:00 UTC	Where Is The Cool? 2025	Byline Bank Aragon Ballroom	Chicago, United States	—
2026-03-11 03:00 UTC	Unknown Mortal Orchestra	Kablys	Vilnius, Lithuania	store.bilietai.lt store.bilietai.lt
2026-03-12 03:00 UTC	Unknown Mortal Orchestra	Palladium Riga	Riga, Latvia	store.bilesuserviss.lv
2026-03-13 03:00 UTC	Unknown Mortal Orchestra	Stary Maneż	Gdańsk, Poland	ebilet.pl
2026-03-14 03:00 UTC	Unknown Mortal Orchestra	Metropol	Berlin, Germany	songkick.com ticketmaster-de.tm7514.net awin1.com livenation.de
2026-03-16 03:00 UTC	Unknown Mortal Orchestra	Vega	Copenhagen, Denmark	billetlugen.dk
2026-03-17 02:00 UTC	Unknown Mortal Orchestra, Rockefeller Scene	Rockefeller	Oslo, Norway	songkick.com
2026-03-17 03:00 UTC	Unknown Mortal Orchestra	Leiligheten Rockefeller	Oslo, Norway	ticketmaster-no.tm8215.net ticketmaster-no.tm8215.net
2026-03-19 03:00 UTC	Unknown Mortal Orchestra	Nalen	Stockholm, Sweden	secure.tickster.com
2026-03-20 03:00 UTC	Unknown Mortal Orchestra	Mejeriet	Lund, Sweden	secure.tickster.com
2026-03-21 02:00 UTC	Unknown Mortal Orchestra	Mojo Club	Hamburg, Germany	songkick.com ticketmaster-de.tm7514.net awin1.com livenation.de
2026-03-23 03:00 UTC	Unknown Mortal Orchestra	TivoliVredenburg	Utrecht, Netherlands	songkick.com ticketmaster-nl.tm7510.net
2026-03-24 03:00 UTC	Unknown Mortal Orchestra	De Roma	Antwerp, Belgium	apps.ticketmatic.com
2026-03-25 03:00 UTC	Unknown Mortal Orchestra	Le Trianon	Paris, France	link.dice.fm link.dice.fm songkick.com songkick.com songkick.com
2026-03-27 02:00 UTC	Unknown Mortal Orchestra	Barrowland Ballroom	Glasgow, United Kingdom	songkick.com ticketmaster-uk.tm7559.net ticketmaster-uk.tm7559.net
2026-03-28 02:00 UTC	Unknown Mortal Orchestra	Albert Hall	Manchester, United Kingdom	songkick.com ticketmaster-uk.tm7559.net seetickets.com link.dice.fm bio.to
2026-03-29 02:30 UTC	Unknown Mortal Orchestra	Foundry	Sheffield, United Kingdom	songkick.com songkick.com ticketmaster-uk.tm7559.net seetickets.com bio.to
2026-03-31 02:00 UTC	Unknown Mortal Orchestra	EartH	London, United Kingdom	songkick.com
2026-03-31 03:00 UTC	Unknown Mortal Orchestra	EartH Theatre	London, United Kingdom	formpresents.seetickets.com link.dice.fm
2026-04-01 02:00 UTC	Unknown Mortal Orchestra	EartH	London, United Kingdom	songkick.com
2026-04-01 03:00 UTC	Unknown Mortal Orchestra	EartH Theatre	London, United Kingdom	formpresents.seetickets.com link.dice.fm
2026-04-02 02:00 UTC	Unknown Mortal Orchestra	EartH	London, United Kingdom	songkick.com
2026-04-02 03:00 UTC	Unknown Mortal Orchestra	EartH Theatre	London, United Kingdom	formpresents.seetickets.com link.dice.fm
2026-04-03 02:00 UTC	Unknown Mortal Orchestra	Theatre, EartH	London, United Kingdom	songkick.com songkick.com songkick.com
2026-04-03 03:00 UTC	Unknown Mortal Orchestra	EartH Theatre	London, United Kingdom	formpresents.seetickets.com link.dice.fm