Yahir Saldivar

Yahir Saldivar from MX.

Yahir Saldivar, a 20-year-old musician from Matamoros, Tamaulipas, is known for pioneering the "Cumbias Bélicas" genre, blending traditional cumbia rhythms…

Influence: 53.93% Fanbase: 34.34% Trending: 63.72% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Tagaz • 60.30% • Very Strong

As of 2025-09-08

1,782,139

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-17 11:55:14 UTC

Biography

Yahir Saldivar, a 20-year-old musician from Matamoros, Tamaulipas, is known for pioneering the "Cumbias Bélicas" genre, blending traditional cumbia rhythms with a modern touch. Inspired by Ariel Camacho in his childhood, Yahir's passion for music sparked the beginning of his musical career.

Yahir's distinct style focuses on crafting heartfelt lyrics set to cumbia beats that get people dancing. Drawing inspiration from various cumbia styles, he continuously adds new and exciting elements to his songs. Initially gaining attention through local bar performances, Yahir has since achieved significant success. Supported by his family and guided by his father's encouragement to pursue the Cumbia Bélica style, Yahir aims to inspire and connect with his audience through songs reflecting his experiences and emotions. Grateful for his fans' unwavering support, Yahir is committed to innovating within the Cumbia genre and seeking international recognition.

Top Brand Affinities

Report Date: 2025-09-08

Yahir Saldivar resonates most with 18-24 & 25-34 audiences and shows durable presence in MEXICO, UNITED STATES, GUATEMALA. With a heavily male (59%) skew, campaigns can carry a confident voice and visual identity. Tiktok is the reach spine (78,100 avg views per post); Instagram is where fans co-sign. Affinity adjacency to Tagaz, JL Audio, Sally Beauty Supply LLC makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Yahir Saldivar score 0.70% — Low bucket.

Brand: TagazBrand: JL AudioBrand: Sally Beauty Supply LLC

Followers:1,782,139

Engagements:12,521

Rate:0.7%

Posts:562

Avg Likes:12,248

Avg Comments:179

Avg Views:78,100

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,782,139 · Engagements 12,521 · Rate 0.7% Posts 562 · Views 78,100 · Avg Likes 12,248 · Avg Comments 179 · Avg Views 78,100	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 55% 25-34: 30% 35-44: 7% 13-17: 7%	Largest: 18-24 (55%); next: 25-34 (30%)
Gender Split	Female: 41% Male: 59% Non-binary/Other: 0%	Skews male (59%)
Top Countries	MEXICO (55%) UNITED STATES (33%) GUATEMALA (3%) HONDURAS (2%) EL SALVADOR (1%)	Top regions: MEXICO (55%), UNITED STATES (33%), GUATEMALA (3%)
Platform Engagement	Instagram: 7,611 avg likes/post · Tiktok: 78,100 avg views/post	Best reach: Tiktok 78,100 avg views; best engagement: Instagram 7,611 avg likes

Top Brand Affinities

Tagaz

Score: 60.30

JL Audio

Score: 56.36

Sally Beauty Supply LLC

Score: 49.91

GMC

Score: 37.01

Ariat

Score: 34.51

Freightliner

Score: 32.27

True Religion

Score: 31.16

RAM Trucks

Score: 28.24

Kenworth

Score: 16.70

Crown Royal

Score: 15.23

Andis

Score: 14.55

Houston Livestock Show and Rodeo

Score: 14.43

Brand	Category	Score
Tagaz		60.30
JL Audio		56.36
Sally Beauty Supply LLC		49.91
GMC		37.01
Ariat		34.51
Freightliner		32.27
True Religion		31.16
RAM Trucks		28.24
Kenworth		16.70
Crown Royal		15.23
Andis		14.55
Houston Livestock Show and Rodeo		14.43
Wingstop		13.42
Barber Shop Connect		13.25
Chevrolet		11.03
Milani Cosmetics		10.44
Aéropostale		9.34
Suavecito		9.15
Hummer		8.52
Dodge		8.24
BaByliss		7.96
Pioneer		6.44
Rockstar Games		5.71
Jeep		5.52
Ford		5.31
Power Rangers		5.15
BH Cosmetics		4.61
Jaguar		4.40
Hublot		4.33
Cadillac		3.76
Colgate		3.63
Rolls-Royce		3.54
Call of Duty		3.41
PetSmart		3.20
Spotify Music		3.11
Universal		2.97
McLaren		2.96
Mitsubishi		2.89
Hot Wheels		2.84
Anastasia Beverly Hills		2.71
Rover		2.68
FashionNova		2.66
Maserati		2.57
Maybelline		2.45
Walmart		2.45
Chrysler		2.45
Nissan		2.20
Kodak		2.18
Grand Theft Auto		2.18
Cafecito		2.11